BRAND IDENTITY

flow.

Brand Identity, Graphic Design • Exam Assignment • 2023

flow., or my own name backwards. I created a brand identity for myself as a school assignment in 2023. This project was my first deep dive into building a full-scale brand identity from the ground up. It was more than just a design task; it was about translating who I am into a visual and conceptual language.

As a dynamic, trend-aware creative, I wanted my brand to reflect my adaptability and fresh perspective. Like a river carving its own path, flow. represents the fluid energy I bring to every project. Whether I’m designing in 3D or experimenting with motion and visuals, I aim to blend elements seamlessly, always keeping things current and engaging.

Concept & Design: Wolf Ver Elst